I'm a copywriter at Technology Humans And Taste (THAT).
Before working on big ideas at THAT, I was a senior copywriter at TracyLocke (DDB/Omnicom) working across HP, Diageo, JBL, and Pepsi.
Before New York, I lived in Paris, where I freelanced at various startups. Between Paris and NYC, I did a work programme with adam&eve DDB in London.
Why advertising? 'm not sure what finally got me, but I'm here. Head over heels giddy. I love the creative process, humanity, ideating, watching ads, and solving problems. I believe the best about advertising, stories, and people. And I care about the work.
En plus? I write longhand in cheap Muji notebooks. I speak French, make classic cocktails, love British humor. I play music, run a podcast on blockchain/crypto, grew up on an island, and love the sea. I cycle, shoot film, never miss breakfast, and I listen to podcasts at 1.5x speed.